Power
Torr

Energy drink
packaging
redesign

BRIEF

Power Torr energy drink is one of the leaders in its market segment. The product is designed for an advanced millenial audience. The client’s team was faced with the task of restarting the brand, making its image more modern and unifying the design of several SKUs line.

SOLUTION

The product visually has retained recognition, while it noticeably looks more energetic. The brand zone became more active thanks to modern typography and a large stylized image of a bull. All unnecessary elements left the packaging. The label design became more laconical and noticeable on the shelf. Each taste has its own color. It helps to simplify navigation through the product line.

Энергетический напиток Power Torr
Энергетический напиток Power Torr
(Русский) Power Torr
(Русский) Power Torr
(Русский) Power Torr
(Русский) Power Torr
(Русский) Power Torr
(Русский) Энергетический напиток Power Torr
(Русский) Энергетический напиток Power Torr
(Русский) Энергетический напиток Power Torr
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